Privacy policy

Last updated: June 2026. We are committed to protecting your privacy and being transparent about the limited data we collect. This site is an independent editorial resource; we are not a dental clinic and do not provide treatment.

What data we collect

• Enquiry details you choose to submit through our forms: your name, email, phone number, country, the treatment you are considering and any message you write.
• Basic technical data such as anonymised analytics about pages viewed, collected to improve the site. We do not use this to identify you personally.

How we use your data

We use enquiry details solely to respond to your request and to connect you with a recommended dental clinic or quote service so you can receive a treatment plan or price. We do not sell your personal data. We may share the details you submit with the clinic or quote partner relevant to your enquiry, strictly so they can reply to you.

Lawful basis

Our lawful basis for processing enquiry data is your consent, which you give by ticking the consent box and submitting the form. You can withdraw consent at any time by contacting us.

Data retention

We keep enquiry data only for as long as necessary to handle your request and any reasonable follow-up, after which it is deleted or anonymised.

Your rights

Under UK GDPR you have the right to access, correct, delete or restrict the processing of your personal data, and to withdraw consent. To exercise any of these rights, email [email protected]. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.

Cookies and analytics

We use minimal, privacy-respecting analytics to understand how the site is used. We do not run intrusive advertising trackers. You can control cookies through your browser settings at any time.

Contact

For any privacy question, email [email protected].